Ganapathy, Venkatesh. “Technology - Enabled Consumer - Centric Innovations by FMCG Sector During the Pandemic”. Adarsh Journal of Management Research 14, no. 1 (March 1, 2022): 1–16. Accessed April 17, 2024. https://www.adarshjournals.in/index.php/ajmr/article/view/171528.