A Study on Customer's Perception and Satisfaction towards E-Banking

Abstract

Today the sophisticated Information technology has taken important place in the future developments of financial services, especially banking sector evolution are affected more than any other financial provider groups. Increased use of mobile services and use of Internet as a new distribution channel for banking transactions and international trading requires more attention towards e-banking security against fraudulent activities. The development and the increasing progress that is being experienced in the Information and Communication Technology (ICT) have brought about a lot of changes in almost all aspects of life. In the Banking Industry, it has been in the form of EBanking or Online Banking or Internet Banking, which is now replacing the traditional, banking mechanism. EBanking has a lot of benefits which add value to enhance customers' satisfaction in terms of better quality of service offerings and simultaneously enable the banks gain more competitive advantage over other competitors. This paper contains consumer perception toward the convenience and willingness to use E-banking services are identified and measured. Customer satisfaction level towards the E- Banking has been identified.