Volume 14, Issue 1, March 2022

Published: 2022-03-12

From the Editor's Desk

  • From the Editor’s Desk

      R. Venkataraman
    iii-iii
    DOI: https://doi.org/10.21095/ajmr/2022/v14/i1/171538

Articles

  • Technology - Enabled Consumer - Centric Innovations by FMCG Sector during the Pandemic

      Venkatesh Ganapathy
    1-16
    DOI: https://doi.org/10.21095/ajmr/2022/v14/i1/171528
  • Impact of Blended Learning System Through Online – Perception of Students – an Empirical Study

      R. Ravichandran, N. Sathyanarayana
    17-28
    DOI: https://doi.org/10.21095/ajmr/2022/v14/i1/171529
  • The Emergence of the Concept of ‘Bad Banks’ - A Boost to Strengthen Indian Banking

      Harinakshi, Narayan Kayarkatte
    29-40
    DOI: https://doi.org/10.21095/ajmr/2022/v14/i1/171530
  • A Study on Problems Faced by Women Entrepreneurs in and Around Tirupati, Andhra Pradesh

      V. Lava Kumar, N. Sathyanarayana, Santhosh Y
    41-55
    DOI: https://doi.org/10.21095/ajmr/2022/v14/i1/171531
  • Financial Avenues for Start-Ups

      Amruta N, Chaithra N, Amulya
    56-68
    DOI: https://doi.org/10.21095/ajmr/2022/v14/i1/171532
  • Enhancement of Learning With a Blend of Content, Media and Technology: a Case Study of Byju's

      Rashmi N, Koushik K
    69-73
    DOI: https://doi.org/10.21095/ajmr/2022/v14/i1/171533

Website Review

  • Website Review for 3M Company https://www.3mindia.in/3M/en_IN/company-in/

      Nivedita Patil
    74-75
    DOI: https://doi.org/10.21095/ajmr/2022/v14/i1/171534

Book Review

  • On Becoming a leader by Warren Bennis

      Seema Benakatti
    76-78
    DOI: https://doi.org/10.21095/ajmr/2022/v14/i1/171535