Volume 5, Issue 2, September 2012

Published: 2016-02-24

Articles

  • Brand Loyalty Model for Oral Care and Life Insurance Sector

      J. K. Raju, Manoj Pandey
    1-10
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      • Abstract views: 14 times| Download: 11 times
    DOI: https://doi.org/10.21095/ajmr/2012/v5/i2/88329

  • Model of Maturity (MOM) : Lessons for New SHG'S

      K. Rajendran
    11-18
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      • Abstract views: 14 times| Download: 12 times
    DOI: https://doi.org/10.21095/ajmr/2012/v5/i2/88334

  • Employee Perception of Strategic HRM Practices in SMEs of Manufacturing Sector in India - A Study

      Shaji Kurian, G. P. Naik
    19-28
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      • Abstract views: 12 times| Download: 7 times
    DOI: https://doi.org/10.21095/ajmr/2012/v5/i2/88337

  • IFRS-Converged IND Accounting Standards - Procedural Issues

      K. Kalavati, J. Madegowda
    29-35
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      • Abstract views: 9 times| Download: 15 times
    DOI: https://doi.org/10.21095/ajmr/2012/v5/i2/88340

  • Lean Management: It's Applicability in Educational Institutions

      R. Pankajakshi, S. V. Arundathi
    36-40
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      • Abstract views: 14 times| Download: 16 times
    DOI: https://doi.org/10.21095/ajmr/2012/v5/i2/88342

  • Performance of Indian Mutual Funds with Special Reference to Evaluation of their Reliability

      Shantanu Mehta, Charmi Shah
    41-54
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      • Abstract views: 12 times| Download: 8 times
    DOI: https://doi.org/10.21095/ajmr/2012/v5/i2/88344

  • An Empirical Study on the Investors' Perception towards Investment Alternatives

      R. Shalini, Kiran Hiremath, Poornima Charantimath
    55-65
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      • Abstract views: 8 times| Download: 33 times
    DOI: https://doi.org/10.21095/ajmr/2012/v5/i2/88348

A Case Study

  • Kingfisher Airlines (KFA): Castle in the Air?

      S. Ravindrababu
    66-70
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      • Abstract views: 6 times| Download: 9 times
    DOI: https://doi.org/10.21095/ajmr/2012/v5/i2/88350

Book Review

  • The Price of Inequality

      S. Subramanian
    71-72
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      • Abstract views: 9 times| Download: 8 times
    DOI: https://doi.org/10.21095/ajmr/2012/v5/i2/88354